What is a popular activity for tourists in New Zealand?

Bungee jumping is a popular activity for tourists in New Zealand due to its origins and the cultural significance of adventure sports in the country. New Zealand is renowned for its breathtaking landscapes, which provide the perfect backdrop for exhilarating experiences. The first commercial bungee jump was established at the Kawarau Gorge near Queenstown, and since then, it has become an iconic activity associated with the region.

Tourists are attracted to bungee jumping for the adrenaline rush and the opportunity to engage in a unique and thrilling experience that is closely tied to New Zealand's adventure tourism brand. The country's varied terrain allows for numerous bungee jumping locations, each offering spectacular views, making this activity particularly appealing to visitors looking to immerse themselves in the natural beauty of New Zealand while seeking adventure.

The other choices, while they may be interesting activities in different contexts, do not resonate as strongly with New Zealand's tourism offerings. For example, skiing in the Rockies relates to North American destinations, and visiting ancient ruins does not align with New Zealand's cultural and historical attractions, which are more focused on Māori culture and colonial history rather than ancient civilizations. Wildlife safaris, while they could be enjoyable, are not as quintessentially tied to New Zealand's identity as bungee jumping.